Our story is one of Spirit & of togetherness, from the the land of five rivers: Punjab 

Here, feeling a deep sense of dis-connection with our own creativity in a rapidly urbanizing society, we came together to weave stories that would uphold our integrity & sovereignty in a maze of changing roles and relationships of women. All this from the heart of a rural society brimming with issues of poverty & sustainability among many others.

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About the Craft

Like everything else about this diverse country, each region has a floor covering suited to its needs. The particular combination of employing a weaving technique, weft material, pattern stylisation, choice of motifs, and colors used in different areas creates several interesting kinds of dhurries (light woven rugs).
Panja dhurries are one-of-a-kind rugs that are famous for their high quality, sturdiness, and long-lasting nature. These dhurries are handwoven and the design is perfected with the use of the Panja, a metallic claw-like tool used to beat and set the threads in the warp. Mostly made from cotton and wool, jute is also used sometimes in the making of these rugs. The looms are very simple in nature and are manually operated. The complicated designs are identical on both sides because of the Panja. Usually, the process of making a 5ft x 3ft. dhurrie takes about 15 days.
The most common design is the Leheriya, a wave-like pattern common even in Rajasthan’s tie and dye process. Earlier, the patterns were much more elaborate and adorned the floors of the palaces. Animals and flowers were mostly used, along with geometric patterns to create complex designs.These women use cotton that is hand spun into yarn by women, in their own homes. Organic cotton used is grown by a group of farmers locally.

Building Artisans

VIRSA is a group of about 200 women from Punjab, representing 12 villages of 2 districts Ferozepur and Amritsar. These artisans have been supported by a group of designers to rejuvenate six crafts namely Punjab Dhurries, Azarband Weaving, Charpai weaving, Pankhi making, embroidery and crocheting.